News/Events

Monday 04 April 2011 White Paper: After death PIM statement


Closure of the PIM project by the European Medicines Agency. The PIM, or the Product Information Management, project was established to increase the efficiency of the management and exchange of product information.


Dear colleagues,


As we all know today, and as was announced during the last DIA in Geneva, the PIM initiative, originated back in 2001 was stopped by the EMA.

Should we then discontinue any thoughts on the management of product information? Forget the investments made in this direction? Let the industry wander for a few more years on how to manage product information?

We do not think so and for those of you who have followed us for several years, you know that if we've always been very cautious about the “mandatory” aspect of PIM and its complexity, we’ve also been very supportive in terms of the opportunities of business processes improvement that its concept implied, and still does.


The fact remains that the product information is very structured, is well adapted to be divided into fragments of self-contained information and to be re-organized according to formal and linguistic demands of authorities and patient organisations. This is at the corner stone of many of our activities, because the product information is the fundamental elements that allow the identification of a product X in country Y at date T. This is a key element in R&D in general, but also for pharmacovigilance, regulatory tracking, logistics, recalls, packaging / labeling, batch release, track and trace, etc.. in particular.


The idea of dematerialization of this product information to uniquely manage its key elements (fragments) and securely share both their approved translations into different languages and their applicability in different countries has certainly been set by PIM before but remains a fundamental issue of the optimization of our processes.

This is the approach that we have shared with you for several years, and we believe it is still today fully justified. It helps us structure our daily work and manage the organizational and change management challenges and opportunities that it can bring.


We will come back to you very soon to share our thoughts on this fundamental topic: how to control the information chunks structuring the information of your product through its lifecycle.


Thank you for your continued trust over the years.


Erick Gaussens

Chief Scientific Officer, ProductLife Group

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